Buffalo Trace Named “Brand Innovator of the Year”

Buffalo Trace Named “Brand Innovator of the Year”

FRANKFORT, FRANKLIN COUNTY, KY (Oct. 1, 2014) – Buffalo Trace Distillery received two coveted awards at Whisky Magazine’s Icons of Whisky America Awards 2015, and also two “highly commended” awards.

Named “Brand Innovator of the Year,” Buffalo Trace was cited for this prestigious award for its quest to find the perfect whisky through its Experimental Collection and the building of its Warehouse X.  Buffalo Trace’s Master Distiller Harlen Wheatley was also named Distillery Manager of the Year.

Buffalo Trace’s Visitor Center was recognized as “highly commended” as Visitor Attraction of the Year, the Distillery itself was named “highly commended” in the Distiller of the Year category.

“The number of nominees in each category increases each year with the proliferation of new distilleries opening,” said Harlen Wheatley, master distiller. “To be recognized in four categories amongst some very tough competition within the U.S. is both an honor and a thrill.”

The Icons of Whisky Awards were created by Whisky Magazine to celebrate the people and places behind the great whiskies of the world. Nominees are self-nominated, and voted on by those working in the spirits industry. The editors ofWhisky Magazine then cull down the votes into final winners. This year’s contest had more than 4,000 votes in the 13 different categories.  The winners from the Icons of Whisky America Awards will go to compete at the World Whiskies Awards taking place in London, England, in the Spring of 2015.


Well deserved in my opinion! If you haven’t yet, check out the site for BT’s warehouse X  you should. The “What’s Inside” tab is pretty interesting.

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